Università degli Studi di Urbino Carlo Bo / Portale Web di Ateneo


ARTISTIC LANGUAGES
LINGUAGGI ARTISTICI

A.Y. Credits
2020/2021 6
Lecturer Email Office hours for students
Anna Maria Ambrosini Massari Palazzo Albani, after lessons, possibly on appointment, anna.ambrosinimassari@libero.it

Assigned to the Degree Course

Advertising and Organizations Communication (LM-59)
Curriculum: PERCORSO COMUNE
Date Time Classroom / Location
Date Time Classroom / Location

Learning Objectives

The course aims to educate to knowledge and recognition of styles: artists' manners, the style of an artistic movements, of a period; underlining  differences and similarities, with their  exclusive and recurring characters, in order to let students became able at recognizing artists and their works, pursuing the course's aims with the help of every artistic language as  fundamental for a complete mastery of communication.

The Language of art forms considered as the content opens to understand the context and history that make it possible: recognizing artistic manners means knowing the development of art history from its most direct expression: the language of forms.

Such language, on the other hand, it is also the main connection of art as a historical sequence with the much more complex world and broadened contemporary production: design, fashion, advertising and media expression

Program

The program aims to educate in reading images and will refer to comparisons between works and artists, trying to gradually reach an understanding of styles, starting from the most general topics to get to the individual historical-artistic moments, artists, works, movements .

The course will refer to examples spread over a broad chronology that includes the contemporary, obviously with an appropriate selection of nuclei of works and symptomatic themes of some historical-artistic developments and their anthropological reflections: 

1. What is style in the work of art but also in its broader expressive reflections in the images.

2. Stylistic courses and recourses: from prehistory to the present day, examples and comparisons. 

3. 'Sense and sensibility': for a grid of expressive recognition in the reading of images.

4. Style of an era, style of a movement.

5. Style of an art school. 

6. Masters and followers. 

7. Iconography and style: comparison between works by an artist, by several artists, by artists from different cultural areas and so on.

8. Attribution's exercises.

Bridging Courses

Visiting Museums and meetings with external scholars within the course itself

Learning Achievements (Dublin Descriptors)

Historical-artistic disciplines' area, media and culture.

1. Knowledge and understanding: master's students must achieve specialized knowledge and understanding of the reading of images and the historical and contextual processes of their formation. They will have to reach the mastery of the basic knowledge related to the identification of works and artists in their time, school, territory, knowing how to evaluate quality and relationships, comparisons with similar and different works, finally reach a mature ability to read the works, characterizing the context .

Students acquire this knowledge through the attendance of lectures,  classroom exercises led by the teacher and through the study of the exam texts, as well as through participation in seminars and, if possible, visits to exhibitions and museums.

2. Apply knowledge and understanding: master's students must be able to apply the methodologies of historical-artistic study and to apply the knowledge and the ability to understand the processes of birth, growth and decline of historical-artistic phenomena, in their relationship with society and contexts, coming to read similarities and differences between different expressions of style and history of art in time and space.

Students acquire this knowledge by attending lectures, conducting classroom exercises led by the teacher and by studying the exam texts, as well as through participation in seminars and, if possible, visits to exhibitions and museums.

3. Judgment skills: master's students must achieve critical judgment skills on works, artists, movements, on their meanings and on the relationship with the public, as well as with the variation of taste that entails changes in the reception of works in different periods, with particular attention to the connection and to the changes linked to contemporaneity.

Students acquire these skills through classroom discussions with the teacher and colleagues during lessons, exercises and group work, and in preparing for the final exam.

4. Communication skills: students must possess written and oral communication skills in Italian, expression skills and competence in the use of the specialized language of the discipline.

Students acquire these skills by interacting in the classroom through questions, answers to the teacher's requests, exchanges with fellow students, making public presentations of exercises and group work, writing a report on the research work carried out in the field of the course, seminars, final exam.

5. Learning skills: The student will have to show an understanding of the concepts and will have to provide examples based on the models learned, in recognizing and comparing the works, be able to identify the geographical area, chronology and quality of the works even at a first reading of they, in addition to connote those studied with further comparisons and historical-critical evaluations also in view of further studies. The student will have to acquire a mature historical-philological profile.

Students acquire these skills through classroom discussion, comparison with classmates during lessons and exercises, argumentation of the answers to the teacher's questions during lessons, presentation of group work and during the exam.

Teaching Material

The teaching material prepared by the lecturer in addition to recommended textbooks (such as for instance slides, lecture notes, exercises, bibliography) and communications from the lecturer specific to the course can be found inside the Moodle platform › blended.uniurb.it

Supporting Activities

Supporting activities: visits to museums, public and private collections, art exhibitons. Meetings with external scholars.


Teaching, Attendance, Course Books and Assessment

Teaching

Lectures (front lesssons), always with images projection.

Attendance

Attendance is strongly recommended as the unique way to a right study for the exams.

Course books

F. Zeri, Dietro l'immagine, Milano, Longanesi 1987 with other edition available and easily to find also on-line

Texts and power point by the professor on  blended.

Assessment

Oral exam. Verification of learning will take place through an individual oral interview based on the reference texts for the exam, aimed at evaluating both the learning of the contents by the student and his / her ability to elaborate and argue.

It is possible to present a written paper on a theme agreed with the teacher.

They will give rise to evaluations of excellence: the possession by the student of good critical and in-depth skills; knowing how to connect the main issues addressed in the course; the use of an appropriate language with respect to the specificity of the discipline.

They will give rise to discrete evaluations: the possession by the student of a mnemonic knowledge of the contents; a relative critical and connecting capacity between the topics covered: the use of appropriate language.

They will give rise to sufficient assessments: the achievement of a minimal amount of knowledge on the topics covered by the student, even in the presence of some training gaps; the use of inappropriate language.

They will give rise to negative evaluations: difficulty in orienting the student with respect to the topics addressed in the exam texts; training gaps; the use of inappropriate language ".

Disability and Specific Learning Disorders (SLD)

Students who have registered their disability certification or SLD certification with the Inclusion and Right to Study Office can request to use conceptual maps (for keywords) during exams.

To this end, it is necessary to send the maps, two weeks before the exam date, to the course instructor, who will verify their compliance with the university guidelines and may request modifications.

Additional Information for Non-Attending Students

Attendance

Follow the not attending additional information and lists of texts.

Course books

F. Zeri, Dietro l'immagine, Milano, Longanesi 1987 with other edition available and easily to find also on-line

G.C. Sciolla, Studiare l'arte. Metodo, analisi e interpretazione delle opere e degli artisti, Torino, UTET Università, 2010.

Texts and power point by the professor on  blended.

Assessment

Oral exam. Verification of learning will take place through an individual oral interview based on the reference texts for the exam, aimed at evaluating both the learning of the contents by the student and his / her ability to elaborate and argue.

It is possible to present a written paper on a theme agreed with the teacher.

They will give rise to evaluations of excellence: the possession by the student of good critical and in-depth skills; knowing how to connect the main issues addressed in the course; the use of an appropriate language with respect to the specificity of the discipline.

They will give rise to discrete evaluations: the possession by the student of a mnemonic knowledge of the contents; a relative critical and connecting capacity between the topics covered: the use of appropriate language.

They will give rise to sufficient assessments: the achievement of a minimal amount of knowledge on the topics covered by the student, even in the presence of some training gaps; the use of inappropriate language.

They will give rise to negative evaluations: difficulty in orienting the student with respect to the topics addressed in the exam texts; training gaps; the use of inappropriate language ".

Disability and Specific Learning Disorders (SLD)

Students who have registered their disability certification or SLD certification with the Inclusion and Right to Study Office can request to use conceptual maps (for keywords) during exams.

To this end, it is necessary to send the maps, two weeks before the exam date, to the course instructor, who will verify their compliance with the university guidelines and may request modifications.

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