Università degli Studi di Urbino Carlo Bo / Portale Web di Ateneo


GERMAN LANGUAGE I
LINGUA TEDESCA I

A.Y. Credits
2024/2025 9
Lecturer Email Office hours for students
Claus Ehrhardt to be defined
Teaching in foreign languages
Course entirely taught in a foreign language German
This course is entirely taught in a foreign language and the final exam can be taken in the foreign language.

Assigned to the Degree Course

Modern Languages and Intercultural Studies (LM-37)
Curriculum: COMUNICAZIONE INTERCULTURALE D'IMPRESA
Date Time Classroom / Location
Date Time Classroom / Location

Learning Objectives

Texts and text types in business communication

The course intends to introduce the basic concepts and methods of the linguistics of texts and of conversation and to apply them to business communication. Some examples of types of texts (written and spoken) relevant in the communication of enterprises. The course will as well focus on the secifities of German business communication - also from a contrastive point of view. 

Program

1. Text und type of text: introduction to concepts and methods

2. The press release

3. The web pages of enterprises: historz and identity

4. The annual report

5. Spoken and written language

6. Selling conversations

7. Presenttion of enterprises

8. Meetings

Teaching Material

The teaching material prepared by the lecturer in addition to recommended textbooks (such as for instance slides, lecture notes, exercises, bibliography) and communications from the lecturer specific to the course can be found inside the Moodle platform › blended.uniurb.it

Teaching, Attendance, Course Books and Assessment

Innovative teaching methods

The course will be integrated by seminar activities, student's presentations and goup work. 

Course books

Femers, Susanne (2011): Textwissen für die Wirtschaftskommunikation. Konstanz, Kap. 4, 5. 

Knapp, Karlfried (Hrsg.) (2004): Angewandte Linguistik. Ein Lehrbuch. Tübingen. Kap. IV.3, V.1, V.2, V.3. 

Mast, Claudia (2008): Unternehmenskommunikation. Stuttgart. Kap. 1, 4, 8, 9, 10.

further texts will be added during the course.

« back Last update: 02/07/2024

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