Università degli Studi di Urbino Carlo Bo / Portale Web di Ateneo


LABORATORY - ADVOCACY CAMPAIGN PLANNING
LABORATORIO - PROGETTAZIONE DI CAMPAGNE DI ADVOCACY

A.Y. Credits
2025/2026 4
Lecturer Email Office hours for students
Raffaele Picilli call online to be agreed
Teaching in foreign languages
Course with optional materials in a foreign language English
This course is entirely taught in Italian. Study materials can be provided in the foreign language and the final exam can be taken in the foreign language.

Assigned to the Degree Course

International Politics, Society, and Economics (LM-62)
Curriculum: ADVOCACY E FUNDRAISING PER LE ORGANIZZAZIONI
Date Time Classroom / Location
Date Time Classroom / Location

Learning Objectives

The course will allow participants to organize advocacy campaigns. Practical cases will be presented and practical lessons organized.

Program

  • Introduction to the italian Third Sector 
  • Fundraising techniques and markets
  • Advocacy campaigns
  • Online fundraising and widespread communication
  • Practical exercise on organizing an advocacy campaign
  • Events planning
  • Practical exercises on the use of fundraising techniques

Bridging Courses

The teaching material, in Italian, prepared by the teacher in addition to the recommended texts (such as slides, handouts, exercises, bibliography) and the teacher's specific communications for teaching are available on the Moodle ›blended.uniurb platform. it

Learning Achievements (Dublin Descriptors)

Design and launch an advocacy campaign

Teaching Material

The teaching material prepared by the lecturer in addition to recommended textbooks (such as for instance slides, lecture notes, exercises, bibliography) and communications from the lecturer specific to the course can be found inside the Moodle platform › blended.uniurb.it

Supporting Activities

The professor will recommend additional materials to use during the course.


Teaching, Attendance, Course Books and Assessment

Teaching

The lessons will be held in person and will be recorded on the Zoom platform.

Attendance

Students are required to attend at least 70% of classes.

Course books

The Good Lobby, Alberto Alemanno, Edizioni TLON

Fundraising Index, Raffaele Picilli, Elena Zanella Editore

I capitoli da studiare saranno comunicati durante le lezioni. 

Assessment

The exam will consist of the presentation of an essay.

Disability and Specific Learning Disorders (SLD)

Students who have registered their disability certification or SLD certification with the Inclusion and Right to Study Office can request to use conceptual maps (for keywords) during exams.

To this end, it is necessary to send the maps, two weeks before the exam date, to the course instructor, who will verify their compliance with the university guidelines and may request modifications.

Additional Information for Non-Attending Students

Teaching

The lessons will also be held on the online platform and will be recorded.

Attendance

Non-attending students are requested to notify the teacher at the beginning of the laboratory.

Course books

The Good Lobby, Alberto Alemanno, Edizioni TLON

Fundraising Index, Raffaele Picilli, Elena Zanella Editore

Assessment

Submit paper (at least two weeks before the exam)

Disability and Specific Learning Disorders (SLD)

Students who have registered their disability certification or SLD certification with the Inclusion and Right to Study Office can request to use conceptual maps (for keywords) during exams.

To this end, it is necessary to send the maps, two weeks before the exam date, to the course instructor, who will verify their compliance with the university guidelines and may request modifications.

« back Last update: 30/05/2025

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