Università degli Studi di Urbino Carlo Bo / Portale Web di Ateneo


ECONOMICS AND BUSINESS MANAGEMENT
ECONOMICS AND BUSINESS MANAGEMENT

Economics and business management
Economia e gestione delle imprese

A.Y. Credits
2021/2022 8
Lecturer Email Office hours for students
Emanuela Conti Every Monday from 16 to 18 pm
Teaching in foreign languages
Course entirely taught in a foreign language English
This course is entirely taught in a foreign language and the final exam can be taken in the foreign language.

Assigned to the Degree Course

Economics and Management (L-18)
Curriculum: ECONOMIA E MANAGEMENT
Date Time Classroom / Location
Date Time Classroom / Location

Learning Objectives

This course has three objectives:

1. To provide conceptual tools to analyze firms’ behaviour, both in relation to internal organizational, strategic and management aspects and in the context of external competitive system;

2. To examine the variety of firms in terms of sectors, size and location;

3. To develop capabilities in using operational tools and methodologies to analyze and manage firms.

Program

The first part of the course analyses the founding elements of the firm, the interaction between the firm and the external environment and the main typologies of firms.

The second part of the course is focused on the strategic management of the company, examining business growth processes and the main decisions on corporate and competitive strategies.

The third part of the course examines the main paths of business growth, in terms of external behaviour (internationalization processes, social responsibility) and internal organization, with emphasis on the management of technological innovation, operational activities (purchasing, production, logistics) and interaction with markets (marketing and distribution).

Learning Achievements (Dublin Descriptors)

Knowledge and understanding: students have to gain adequate knowledge and effective comprehension capacity of business management contexts and approaches.

Applying knowledge and understanding: students have to be able to apply acquired knowledge and to analyze specific problems related to a variety of contexts, characterized by firms with different size and resources, taking into account various types of competences.

Making judgements: students have to be able to use acquired knowledge both in conceptual and operational terms, with autonomous judgement capacity and exploiting various competences in different business contexts.

Communication skills: students have to master the technical language in business management in order to communicate in a clear way with specialized actors (managers, experts, academics), while at the same time developing relational and communication skills with non-specialized actors.

Learning skills: students have to develop adequate learning skills in order to pursue autonomous study - in their working contexts - of the main themes of the business management discipline.

Teaching Material

The teaching material prepared by the lecturer in addition to recommended textbooks (such as for instance slides, lecture notes, exercises, bibliography) and communications from the lecturer specific to the course can be found inside the Moodle platform › blended.uniurb.it

Didactics, Attendance, Course Books and Assessment

Didactics

Interactive teaching, case-study analysis, seminars held by managers and experts, projects works in groups and company visits. The teaching material is available, in combination with other support activities and tools, on the Moodle platform› blended.uniurb.it

Attendance

Students are strongly encouraged to attend classes. Students are involved in project working groups on business cases and in seminars held by managers and experts on relevant topics of the course.

Course books

References will be provided at the beginning of the course.

See also papers of Emanuela Conti on design-driven innovation, the evaluation of strategic performance and the experiential logic approach, published on platform moodle. 

Assessment

The assessment takes place through a written test, consisting of 5 open questions on the topics covered during the course. The evaluation of the responses will take into account the degree of knowledge of the topic, the completeness and the clarity of exposition.

The student must answer the questions in order to demonstrate:

- to know how to frame the studied concepts;

- to have acquired the mastery of the issues and concepts dealt with during the course;

- to be able to apply these concepts for the purposes of understanding, critical evaluation and the solution of situations and problems related to the economics and management of companies;

- to be able to explain their arguments rigorously and in limited time, using an appropriate and concise language.

The assessment of the student's level of preparation will be carried out taking into account the evaluation of each individual exam question (maximum 6 points for correct answer), of possible in-depth analysis with a couple of oral questions and of the work done by the student (if attending) during the year (maximum 2 points higher than the final evaluation).

The time available to answer written questions is 135 minutes.

Additional Information for Non-Attending Students

Course books

References will be provided by the lecturer.

See also papers of Emanuela Conti on design-driven innovation, the evaluation of strategic performance and the experiential logic approach, published on platform moodle. 

Assessment

The assessment takes place through a written test, consisting of 5 open questions on the topics covered during the course. The evaluation of the responses will take into account the degree of knowledge of the topic, the completeness and the clarity of exposition.

The student must answer the questions in order to demonstrate:

- to know how to frame the studied concepts;

- to have acquired the mastery of the issues and concepts dealt with during the course;

- to be able to apply these concepts for the purposes of understanding, critical evaluation and the solution of situations and problems related to the economics and management of companies;

- to be able to explain their arguments rigorously and in limited time, using an appropriate and concise language.

The assessment of the student's level of preparation will be carried out taking into account the evaluation of each individual exam question (maximum 6 points for correct answer), of possible in-depth analysis with a couple of oral questions

« back Last update: 18/10/2021

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