Information, media and advertisement
PA 110 e lode
Dipartimento di Scienze della Comunicazione, Studi Umanistici e Internazionali / Scuola di Scienze della Comunicazione
| A.Y. | Academic Discipline | Venue |
|---|---|---|
| 2025/2026 | L-20 - Classe delle lauree in scienze della comunicazione | Urbino |
Learning Objectives
Themes
The three-year degree programme in Information, Media, Advertising is founded on an educational project that integrates ‘knowing’ and ‘know how’, i.e., theoretical, methodological and applied studies that provide the necessary skills and competences for the professional work in the field of communication. The course is tailored to those students who plan for a future in the field of media communication, in particular in information journalism; in performance and entertainment enterprises and in the cultural industry; in advertising communication; in public and corporate communication, nationally and globally; and in the field of digital communication and in professions related to social media.
Download the course presentation
Join our Open Days and enroll starting from May 6, 2025! We look forward to seeing you!
Open Day
The Open Day is the perfect opportunity to explore the University of Urbino and the academic offerings of the School of Scienze della Comunicazione. Don’t miss the chance to meet the professors and tutors of the Informazione, Media, Pubblicità program.
Make sure to note the date and time of the Open Day and register!
| Date | Where does it take place? | Book now |
|---|---|---|
|
12/05/2025 from
15:00 to
16:00 |
Open day online: scopri il corso. | iscriviti al webinar |
|
16/07/2025 from
15:00 to
17:00 |
Open day in presenza: Aula C1 - Urbino - Polo Volponi (Via Saffi, 15) | partecipa |
|
02/09/2025 from
10:00 to
12:00 |
Open day in presenza: Aula C1 - Urbino - Polo Volponi (Via Saffi, 15) | partecipa |
Career prospects
Objectives
The course forms professional profiles that are adept for the field of media communication, information journalism and advertising communication within cultural organisations, communication agencies and public and private organisations.
Main professional profiles: communication officer, public relations officer, spokesperson and public speaker, copywriter, multimedia expert, media management and planning expert, event organiser and planner, publicist, editor, editorial manager, communication and media researcher, content and community manager for websites and social networks, social media manager.
Contents and structure of the course / Syllabus
Activities of PhD Students
Students are trained through in-depth theoretical and methodological classes, laboratory activities, seminars, workshops, conferences and supplementary activities that also involve professionals, experts and operatives in the various communication sectors. Students are also encouraged to acquire specific skills through optional curricular training placements with companies and communication agencies, research institutes, private and public administrations, as well as mobility and international exchange programmes recognised by the University, such as the Erasmus+ Studio call and the Erasmus Traineeship call.
In the second year it is possible to specialise in one of the following curricula:
- Advertising Communication: training in the area of creative advertising, together with skill-provision in the area of culture and communication, with a strong orientation towards the innovations introduced by digital media.
- Digital Communication: training in the area of digital content production, social media management and analysis, writing and planning on social channels, which can be adapted transversally to different professional areas.
- Media and Journalism: training in the area of information, performance and entertainment with a strong connection to the developments introduced by digital media in communication processes.
Master's degree programs with direct admission
Master’s degree in Communication and Advertising for Organisations (degree class LM-59)
Master’s degree in Digital Communication for Culture (degree class LM-92)
How to apply for Information, media and advertisement
- Admission
- Course with free access
- Useful information
Open access course
Once enrolled, an Initial Preparation Examination (VPI) will be conducted in accordance with the procedures set out in the Course Regulations.
- Application procedure
- You can apply from the 06/05/2025 to the 13/10/2025 . Using the online procedure you can register to fill in the application and pay with PagoPA (Credit Card, PayPal) to complete the payment of the admission fee.
- Online registration
- Online registration Registration guidelines
Useful documents and materials
Contact the course tutor
- Tutoring service
- Tutoring is aimed at guiding and assisting students throughout their studies, actively involving them in the learning process, and removing obstacles to successful course attendance. For more information: tutor.comunicazione@uniurb.it
- Tutor
Annarita Cecere Book a meeting Federico Mauri Book a meeting Giulia Guidi Book a meeting
Information on teaching and research activities
- Organization
Manager of the Degree
Prof. Sabrina MorettiOffice of education support and management - School of Communication Science
Chiara Lelli - Giulia Raimondi
- Contact your tutor
- Tutors are there to help students find their way around and organize their attendance, in order to turn them into active participants in their formative process, and to remove all the obstacles that prevent them from attending all their courses. For information: tutor.comunicazione@uniurb.it
- Contacts
- Scuola di Scienze della Comunicazione
- +39 0722 305720 scuola.comunicazione@uniurb.it
Administrative contacts
- Help Desk online
- Apri un ticket su helpme.uniurb.it
- Sportello online
- Prenota un appuntamento su www.uniurb.it/presente per informazioni o chiarimenti in videochiamata
- Numero unico
- La segreteria risponde al +39 0722 303030 il lunedì, mercoledì, venerdì dalle 9.00 alle 13.00 (durante il periodo di immatricolazioni) e il martedì e il giovedì dalle 14.30 alle 16.30.
- Periodo di chiusura
- Verrifica i periodi di chiusura degli uffici su www.uniurb.it/segreterie
